A little update – and lots of action!

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Inver Cottage

So we’ve been a little bit quiet around these parts for a couple of weeks, but here’s what we’ve been up to:

  • Received, quality checked, folded and squirreled away 80% of the t-shirts you ordered via our indiegogo campaign
  • Had our first public appearance with actual t-shirts at Inver Cottage – thanks to their lovely patrons we are currently out of all additional stock of the Treehouse design, and down to very limited stock of Puffer
  • Finalised the last two designs of our original collection and continued working with exciting new designers behind the scenes for next year’s collection
  • We’ve been in talks with potential stockists of our collection and put plans in place for our first trade fair
  • Worked on the packaging for our first orders, which will be shipping soon (once said packaging and remaining 20% of orders arrive in the post!)
  • Discussed arrangements for the colouring books and badges so they are ready to ship with the t-shirts at the end of the month
  • Planned for our next event, at Yuletide in the West End of Glasgow on 28 November – there’ll be reindeer and everything!
  • We’ve also eaten A LOT of chips and drunk A LOT of coffee in the interests of getting things done and we also spent a couple of weeks slowing down and generally being kind to ourselves so we didn’t get ill or burnt out.

We can’t wait for the next step – to send you your packages and hear your feedback, too.

Continue reading A little update – and lots of action!

Find us at Inver Cottage – this Sunday, 10 November

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Inver Cottage really is one of the West Coast of Scotland’s best places to visit.  A restaurant, a visitor attraction, a cosy (and well-stocked) bar, a view you could bottle, space for events both public and private, and home this weekend to the annual Christmas shopping event, which we’re proud to be a part of.

An independent, family-run business, Inver Cottage is one of the UK’s top restaurants for ethically-sourced fish, including local hand-caught scallops and langoustines.  You can have a delicious lunch then take a walk to the ruins of Old Castle Lachlan, to build your appetite back up for scones and tea.  Although you should definitely bring your wellies, we’ve seen hardier locals swimming in the bay just outside the picture window at the front of the restaurant at this time of year!

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All the information can be found on the Inver Cottage website, and facebook page.  We’ll see you there with a small selection of our t-shirts, which are being couriered direct from the printer as I type.  We can’t wait!

What next?

At the time of writing this, we have around 36 hours to go on our indiegogo campaign. We’re nearly at the end! We’ve been running this campaign since August 31st, which seems like ages ago.  You might be wondering what’s next on the horizon for Mimi and Will.  And, if you don’t reserve a t-shirt now, when will your next chance to buy come along?

Well, one of the key reasons for running the pre-order campaign was to help us build inventory in the most popular sizes and designs of our ethically-sourced t-shirts.  So for every design we sell now, we’ve ordered a bunch more in that size and design for our online shop, which is coming very soon to mimiandwill.com

We’re also liaising with the designers who have contributed designs for the rest of our first 12-shirt collection, these shirts will go on sale in the New Year – purchasers of our colouring book will get a sneak peek at these designs first!

Talks are also ongoing with a handful of carefully-selected independent boutiques to bring the new collection to a high street near you.  But if you can’t wait for that to happen, place your pre-order now!

Remember you can buy a colouring book, badge, single (earlybird price) t-shirt, or even a year’s worth!  If you’ve already reserved one or more t-shirts, we’re in the process of contacting buyers to reserve their preferred shirt size and design.  We’ll be sharing your 10% store discount with pre-orderers once our online shop is up and running, too.

If you’re a designer, maker, writer, shopkeeper, blogger or anything else-er who would like to work with us, please drop us a line using the ‘contact us’ form, DM us on Twitter or catch up with us on Facebook.  We’d love to hear from you!

Another key milestone!

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With just a week left to go in our Indiegogo pre-order campaign, we’ve made it to 25% of our target, with a flurry of activity in the last couple of days.  Having broken through the £500 barrier is particularly significant, we’re now searchable on Indiegogo and unhidden from the public again, so we stand to reach a lot more people on Indiegogo who might wish to back us on our way.

We’re so grateful to everyone who’s decided to invest in one (or more) of our products, and to everyone who’s liked a facebook post, retweeted us on Twitter, followed us on Pinterest, read our blog or been there for us through what is quite a stressful as well as exciting process.

But we aren’t there yet!  While we’ve now sold the equivalent of 25 t-shirts, we need to take pre-orders for another 75 in order to reach our first target, to release more designs in our collection and to help develop and grow our business, all the while ensuring that you get your t-shirts, badges and colouring books in good time.

If you’re intending to buy but aren’t sure which designs are your favourites, don’t let that put you off.  There’s no need to make your mind up on sizes or designs until after the campaign closes, when we’ll send you an email with all your options.

Best of all, there are still a handful of t-shirts available at early bird prices, if you thought you’d missed your chance, think again! Now the countdown is on for our next key milestone of £1000 – who’s with us?  Simply click here to visit Indiegogo and chose how many t-shirts you wish to buy – see you there!

The perfect fit

There are only a few days left to pre-order to guarantee that your Mimi and Will t-shirt will arrive in time for Christmas.  To help you make your mind up, here is a guide to sizing on the t-shirts:

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And because we can’t resist another look at the whole of our collection so far, here’s a little reminder of the designs we’ve released for pre-order.

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Don’t forget to get yours here: www.tinyurl.com/mw-preorders

Ten reasons to shop with Mimi and Will in the next 10 days

With ten days left to place your pre-orders in time for worldwide Christmas delivery, we thought we’d give you ten solid reasons for shopping with us.

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There’s something here for everyone, boys, girls, siblings, cousins and friends.  Whether dinosaurs, animals, nature, the great outdoors or gentler pursuits (ice cream, anyone?) are your thing, we offer a range of designs and colours to suit everyone from 2 to 12.

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We’re so excited to be working with some of the UK’s leading illustrators, and designers from a range of disciplines, including ceramics, comics and other creative things not beginning with c!

It’s not just about t-shirts – treat yourself to a badge or colouring book.  With the colouring books you get an exclusive sneak peek at forthcoming designs which won’t be released as t-shirts for a little while yet.

All our pre-orders include a 10% discount which is valid for a year on your future purchases from us – the gift that keeps on giving!

While children grow so quickly, the quality and finish of our garments mean that they make a great investment for handmedowns and passing on.  Because they’re gender neutral, they’re twice as useful for sharing and giving.

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With your purchase, you’re supporting not one but FOUR independent businesses – the t-shirt manufacturers who’ve signed up to fair labour principles in Africa and India, the British designer/maker who has provided the image on the front of the t-shirt, our lovely printers who run a traditional workshop in Wales and of course, us here in Scotland at Mimi & Will.

We’re at a critical point in our business development – every penny we receive in pre-orders goes towards making the t-shirts, spreading the word about Mimi & Will and commissioning more designs from wonderful craftspeople, artists and designers whose work we know would look fantastic on a t-shirt.

The more orders we receive, the better we can make our business – by improving our website, our photography and our branding – you could be a part of our success story by investing in us at this early stage.  If we exceed £500 of pre-orders this week, our campaign has a chance of making it back onto the front page of Indiegogo’s website – giving us more exposure to potential customers.

Be ahead of the fashion pack – while we’re very new, we’re also confident in the quality, value and look of our t-shirts.  Your kids could be amongst the first to wear and share Mimi & Will clothing, how cool would that be?

We’re making it as easy as possible for you to buy – pay with PayPal or credit/debit card via Indiegogo, or email us for an invoice at mimiandwill.uk@gmail.com – let us know how many t-shirts, badges or colouring books you’d like to order and we’ll take it from there – you don’t even have to make up your mind which sizes and designs you’d like, we’ll follow up with you once pre-orders close to get your preferences.

Go on, make someone smile on Christmas morning – or in our case, today!  Order now at: http://igg.me/at/mimiandwill/x/3097542 – and as many of you have been doing (thank you thank you!) please continue to spread the word and share our link with friends, family and colleagues.

Two Weeks to Go!

We’ve got two weeks left of our indiegogo pre-order campaign. Here’s a quick round up of what we’ve been doing over the last few weeks, in case you missed anything!

We have seven designers on board for the launch collection and have six sample shirts (we’re still waiting for Lucy Farfort’s design to come back from the printers, but you can see a proof below:

I Love Puddles by Emma Henderson
I Love Puddles by Emma Henderson
Winter of Our Discount Tents by Laura Donald
Winter of Our Discount Tents by Laura Donald
Supersaurus by Neil Slorance
Supersaurus by Neil Slorance
Puffer by Julia Smith
Puffer by Julia Smith
Lion by Poosac for Mimi and Will
Lion by Poosac
Treehouse by Jolly and Hodie
Treehouse by Jolly and Hodie
Jelly Loves Ice Cream by Lucy Farfort for Mimi and Will
Jelly Loves Ice Cream by Lucy Farfort for Mimi and Will

We visited the Children’s Wood for their Bake-Off. Laura Donald came to visit us and blogged about it.

We also sold some of these badges, which we’ve decided to offer as a limited edition reward on Indiegogo.

Supersaurus Badges
Supersaurus Badges

And that’s about it! Remember, if you want to guarantee a shirt before Christmas, pre-ordering is the way to go!

As ever, give us a shout with any questions, queries, or just to say hello!

Lion by Poosac

Kim is the illustrator and maker behind all the wonderful Poosac creatures.

Kim has created a design for Mimi and Will based on her ‘Freckles the Lion‘ toy.

Lion by Poosac for Mimi and Will
Lion by Poosac

The design is taken from an original illustration by Kim, and is screenprinted on a yellow shirt.

Lion by Poosac for Mimi and Will
Lion by Poosac

Design Proofs

Mimi and Will September 2013 T Shirt Design Proofs
Mimi and Will September 2013 T Shirt Design Proofs

Here’s the seven t-shirts in our launch collection. We have had a few enquiries from shops about stocking our t-shirts. If you’re a shop and are interested, please do get in touch!